#103 the power of 'change' in your marketing

Written By John Marsh

Most marketing approaches start by talking about the problem that the client faces. This can work, but if your industry is crowded, you can start to get drowned out.

In this episode, we talk about the power of 'change' in marketing, and how it can drive attention.

If your message is flat, this can help you bring in the energy you need to cut through.

John Marsh
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