#83 One way to use 'story' for engagement and sales
In this episode we look at one unexpected place you can look to improve your story based content.
You'll learn:
1. How to use film, books and the entertainment industry to ramp up your content
2. How to shift from heavy 'teaching' story to more digestible entertainment story
3. How to include fact and case studies to support story based content
You can use this in emails, podcasts, videos or delivery to get more engagement, and even more sales.