#99 Sell the 'world' before the offer

If you want an easy way to create much more content, more easily, and sell from a much more powerful place, then you need be an advocate for 'world'. In this episode we talk about how to become an 'evangelist' for the world you are creating, before you try to sell your offer.

This will allow you to step out of comparison, and create a unique business you're proud of, as well as produce content a lot more easily.

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#100 Re-issue: Seth Godin interview - marketing, empathy, dealing with the 'noise'

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#98 Your story is your strategy with Murray Smith - The Open Mind Space